The Harvester World: Volume 2, number 13, October 1911

              The Harvester World

11

BORN
Creeds of Great Business Men
William Deering did his greatest work after he thought he had permanently  retired  from   business. Thus, we aim at one thing and hit something else.    The knowledge we gain in one line often helps us to succeed m an entirely different line.
Mr. Deering was born and brought up in the woolen business in Maine. First, he made woolen goods, and then, to better sell them, opened stores in various parts of the country; and later, to form a complete hne, he added cotton fabrics. After thirty years of this work, he sold out and retired. He had done well. But in the West, whither he journeyed, he was to do better.
At Chicago he met an old friend, E. H. Gammon, who was building Marsh harvesters. His friend needed money. Mr. Deering accommodated him, and later was persuaded to take payment in stock. Before he knew it, Mr. Deering was actively engaged m the management of a business which was to carry him to leader¬ ship in the harvesting machine industry.
He became interested in the wire binder, and then along came John F. Appleby with his binding attachment using twine.    Mr. Deering's 3000  twine  binders made
        lor the 'harvest   of 1880   required  twme,  and  fortunately  his  long  experience  in
spmning wool came into play, and after much work and an enduring faith in human ingenuity he nnally succeeded in producing the first hard-nbre bmding twine ever used. From that day. wheat crops have grown  larger, and  the  harvesting has been done more easily and quickly.
Mr. Deering saw far enough into the future to know that for the machines to do the best work, the manufacturer of binders must manufacture the binding twine used on them. scii.he made twine.
Today is soon tomorrow, and great business men take care of the present by taking care oi the future.    This Mr. Deering did with rare foresight and judgment by gradually improving and adding to ^^he Deermg line until every machine was satisfactory and the line was complete.
COMPLETE line is a strong line for a dealer to handle. Not only is the IHC line complete, but every line of machines is complete in itself. That is to say, every machine is built in various sizes, and to meet the requirements of the farms in different parts of the world. This helps to build a dealer's business large and sure.
When a dealer knows that he can furnish a machine which will overcome any difficulty, he cannot have other than a feeling of busmess safety. This feeling of safety is communicated to his customers, and they return it with increased confidence. In¬ creased confidence is simply another name for increased sales.
There are complete repair parts for all machines sold. This rounds out the complete IHC line of harvesting, haying, and corn machines, twine, threshers, manure spreaders, hay presses, cream separators, gasoline engines and tractors, wagons, motor vehicles, and tillage implements.
It will be worth your while to investigate this complete line, and also to know about the many advantages of our selling plan.    We help the dealer to help himself. We invite you to write the nearest general agent or blockman, or the Chicago office, and get full Information about the I H C line, how it is sold, and the service which,, helps a dealer to sell it.
INTERNATIONAL HARVESTER COMPANY OF AMERICA
(INCORPORATED)
CHICAGO USA
The Tenth of a series of Advertisements now running in the Trade Press—Creeds of Great Business Men