The Harvester World: Volume 8, number 1, January 1917

              counting the men who labor in the plants in the build¬ ing of machines, those in the general offices and at the branch offices, the salesmen and dealers, distributors everywhere.

That is why, especially after a long and thoughtful New Year glance into the past and future, when we have laid our blue or smoked or nearsighted glasses aside, there should be always renewed zest and interest in the building and selling of the tools that Mother Earth is calling for.
Much hinges on what you do and what I do to keep the wheels of the Company a-turning with as much smoothness and as little creaking as possible. When we consider that this organization is made up of the "You's" and the "I's", each individuality among us dwindles down to more or less littleness, and becomes at the same time Big!
Belts and shafts and power centers, wheels and lev¬ ers and power controls, this International Harvester machine for fitting farms with tools stretches over Earth, wherever there is land above water. You, at close attention beside your own small cog or with hand on lever, are making it possible for more people to live comfortably in the same house with those well known and fascinating twins—Hunger and Appetite.
First Man Calls on First Dealer

In view of the facts, it is not at all improbable that Adam and Eve,  in the first blush of creation,  having
partaken of the forbidden fruit and been driven out of Paradise, set out at once with an eye open for the sign of the nearest International Harvester dealer. For there were Cain and Abel to be fed, you know, and Mother Earth unassisted by the most up-to-date farm machines has always been ridiculously tight- fisted and close. The Clamor for Grub began just outside Paradise gate and has never been quite stilled since.
Be that as it may. Mother Earth continues to be the real mother of all human mothers and so of all us human beings, and unless all signs fail she will con¬ tinue to rear us for some time to come. The affection between her arid her children has never lessened dur¬ ing the flight of Time. Growing old, she remains ever young, and they have continued to look up to her even though in life they must always look down upon her.
When there begin to be signs of a distinct and perma¬ nent falling-out between Earth and the humans who have clung to her through the ages, then it will be time to look about for a more interesting mission than ours is—the backing of the perfect partnership. Mother Earth and IHC machines.
In the meantime — let us see what we can do with regard to better business in 1917. Shall we ? On with our blue glasses, smoked or nearsighted glasses, if need be, so that our eyes mav come back to the indi¬ vidual tasks just under our hands.
Moguls for Country and City Boys

By S. C. Baer, Cincinnati General Agency

The reforms in farm practice, which have been in¬ augurated by the advent of the small farm tractor, are well understood and appreciated by most people. Of equal importance, but not so generally recognized, are the social reforms which have been made possible by the introduction of this mobUe and adequate farm power plant. With the aid of the Mogul 8-16 tractor thousands of farmers have been able to solve the prob¬ lem " How to keep the boys on the farm."
In solving this social problem these men found that the Mogul 8-16 tractor not only satisfied the natural desire of the American farmer boy to have his hand on the throttle of an engine instead of at the end of a plow line, but it also lifted a vast amount of physical labor from his shoulders. These are the reasons why he now prefers to remain on the farm rather than migrate to the city to run a street car. Until a few months ago farmer boys had a mono¬ poly in the enjoyment of the economic and social ad¬ vantages of the Mogul 8-16. However, this is no longer the case, as the city of Cin¬ cinnati, a pioneer in the adaptation of modern me¬ thods to the solution of old problems, purchased a
Mogul 8-16 tractor purchased by the city of Cincinnati lor the Boys Opportunity farm, which is situated in Glendale, a Cincinnati suburb
Mogul 8-16 tractor for the Boys' Opportunity farm, located in the suburb of Glendale. Reports indicate that this tractor is exerting a powerful influence for reform at that institution.

MORE CASH — GOOD TOWNS — BETTER FARMS (Continued from page 5)
write to the secretary of the Implement Association at Chicago, asking for a copy of the printed report of this committee's work. It contains a large amount of val¬ uable information, and in addition is tremendously in¬ teresting reading. The Association will be glad to send these copies without any cost to you other than a two cent stamp asking for it.
My visit here today is in¬ tended to convey a message of good will and co-opera¬ tion from the implement and vehicle manufacturers composing the Nationallm- plement and Vehicle Asso¬ ciation. I leave with you their greetings and good wishes for a prosperous business during the com ing year.